Meet Justin: The Trainer Who Keeps Ahwatukee Showing Up

Justin Sims, NASM-certified personal trainer at Anytime Fitness Ahwatukee North
Justin Sims, Personal Trainer, Anytime Fitness Ahwatukee
Certification: NASM Certified Personal Trainer (CPT)
Education: Kinesiology Degree
Experience: 15+ years in personal training
At this location since: May 2023
Contact: [email protected]  |  (480) 900-1616

You do not hire a personal trainer for the workout. You hire one because you need someone who expects you to show up. Someone who remembers your knee surgery, knows your schedule, and builds a program that evolves as you do. That is Justin.

NASM-certified, kinesiology degree, 15+ years of hands-on experience. He has helped a member lose 47 lbs in 8 months, gotten retirees back to hiking South Mountain, and added 15 yards to a golfer's drive. He has been at this location since it opened in May 2023, and he only takes 5 new clients per month because he invests in every single one.

Why Accountability Is the Real Value

The hardest part of fitness is not the exercises. It is showing up consistently. That is what Justin provides that no app, no YouTube video, and no gym membership alone can replace. He is the coach who keeps you showing up.

Justin starts by understanding where you are right now: your movement history, injury background, lifestyle, what you have tried before, and what actually motivates you. From there, the programming is built specifically for YOUR body. Not a template with your name on it, but an actual program that accounts for how you move, what you are capable of today, and where you are going over the next three to six months.

His clients stay long-term because the results are real and the relationship matters. One session a week changed everything for members who spent years spinning their wheels alone.

Justin coaching form on a leg curl machine - close-up arms and posture
Real-time form coaching on every set - not from across the room.

Who Justin Works With

Justin works across the full spectrum of fitness backgrounds. There's no client profile that's too beginner or too advanced. What matters is that you're committed to the process.

If you are unsure whether training with Justin is a fit for where you are, book a free fitness assessment. That first conversation costs nothing and tells you everything you need to know.

What a Session With Justin Looks Like

New clients start with an assessment. Before Justin designs anything, he wants to understand your range of motion, how you move under load, what your history with training looks like, and what your goals actually are, not just in broad terms, but specifically. That assessment informs everything that follows.

From there, the program is built and the coaching begins. Sessions are focused and intentional. Justin is watching form on every set, cueing corrections in real time, and tracking how your body responds over time. Progress is not assumed. It is measured, and the program adjusts accordingly.

The gym has everything Justin needs to build effective programs: 5,500 sq ft of space, 1,200+ sq ft of turf for functional training, a full rack of free weights, cable systems, and modern machines. You won't hit a limitation in the equipment before you hit one in the program.

Join the 28-Day Total Body Reset: $49

Your free fitness assessment includes a movement screen, a personalized training plan, and a 7-day gym pass. Justin only takes 5 new clients per month. This is how you claim your spot.

No credit card. No commitment. Just a real conversation with a real trainer about what it will take to reach your goals.

Gym access is available 24/7, 365 days a year. Come in at 5 AM or 9 PM. Your key fob works whenever you need it. Justin is here during staffed hours to meet you in person.

Justin in the functional zone - DON'T QUIT neon visible behind
Where the work happens - 1,200 sq ft of purple turf, every morning.

Ready to Try Us Free for 7 Days?

No commitment. No card required. Pick a 30-minute tour slot - Justin will text to confirm.

Pick a free tour slot →

Or commit now: 28-Day Body Reset - $49  ·  Call (480) 900-1616

Join the 28-Day Total Body Reset: $49

Meet Justin. Get a movement screen, a personalized training plan, and a 7-day gym pass. No credit card, no commitment.

Join the 28-Day Total Body Reset: $49 →

Or call (480) 900-1616 · 4855 E Warner Rd Suite 24-28, Phoenix, AZ 85044

Why people choose us over the big gyms

We built this place for the people big box gyms lose.

If you have ever walked into a gym and felt like a number, waited twenty minutes for a bench, given up on a workout because the floor was packed, or felt a knot in your stomach just walking through the door, you are exactly who we are here for. Some people call it gymxiety. It is real, it is common, and it is not a character flaw.

So we run the opposite kind of gym. Open 24/7, every day of the year, so you can train at 5 AM or 11 PM with room to move. Clean, because that is a decision someone makes every day, not a slogan. Private when you want privacy. And small enough that the staff learn your name, notice when you have not been in, and actually care whether you reach your goal, whether that goal is a first pull up, walking without pain, or getting back to who you were a few years ago.

The honest way to describe this place is a coaching facility more than a gym. A big box rents you access to a crowded floor and wishes you luck. Here you can walk in with a goal and walk out with a plan, a coach who checks on your progress, and a place where someone notices the work you put in.

Locally owned in Ahwatukee since 2023. No long term contract required. If that sounds like the gym you have been looking for, come see it for yourself.

What you are leaving

  • waiting for a rack or a machine
  • a floor so packed you change your whole workout
  • feeling like a number on a billing statement
  • being talked into things you did not ask for
  • walking in and feeling judged

What you get instead

  • room to move, at any hour
  • open 24/7, 365 days a year
  • staff who know your name
  • privacy when you want it
  • a real support structure, not a sales pitch